Founded in 1840 as a medical journal, BMJ has continued to support medical professionals and organisations in improving the delivery of healthcare by publishing new academic research, providing professional development solutions, and creating new information-analysis tools.
Initially, I was commissioned to apply BMJ’s new rebrand to their current marketing collateral. Now that has been completed, I now receive regular requests to support them in creating a whole range of design and marketing projects.
Some of these projects include:
Creating print and digital marketing campaigns
Web and app planning and design
Reports and proposal documents
Providing input regarding copy and taglines
Consultancy regarding briefs and third parties.
Promotional video explaining how the BMJ App can support junior NHS doctors
Displaying facts and figures in an engaging way
On brand but a little more playful, an internal comms leaflet for the marketing team